Thursday, June 9, 2016

Emirates Airline vs American Airlines on YouTube

Emirates vs American Airlines

Emirates:

Emirates, YouTube

Emirates Airline posts around 5-6 videos every week, and the channel itself has over 55m views. Most of the videos revolves around promotions, celebrity and events sponsored by Emirates. In the description area Emirates puts keywords, names of celebrity involved in the video and a brief description of what the video is about. Emirates YouTube link includes links to their other social media website such as, Facebook, Twitter, Google+, LinkedIn and more.

The most successful video of Emirates Airline is the Dodgers/baseball game (video below) where OrelHershiser gives his first pitch to one of Emirates crew members. The video received over 300k views, 1k+ likes in just 2 days and it was successful because it was new and no one has ever seen such demonstration before in a baseball game. 

American Airlines:

American Airlines, YouTube

American Airline posts around 2 videos in one week, and the channel itself has over 9m views. Most of the videos revolves around promotions, and events sponsored by American Airlines. In the description area American Airlines adds keywords, names of celebrity brief description of what the video is about. American Airlines link includes links to their other social media website such as, Facebook, Twitter, LinkedIn and more.


The most successful video of American Airlines is the Small Word :30 video (video below) which is a 30 sec video made by American Airlines about how it feels and how the world looks from 30,000 feet when you fly in American Airlines. This video received over 150k videos, 50+ likes in 1 month and it has been the most successful video ever made by American Airlines. 


3 comments:

  1. I can see why the Emirates Airline video received over 300K views! Great post!

    ReplyDelete
  2. Emirates airlines are doing a great job, nice stuff.

    ReplyDelete