WestJet vs Singapore Airlines on Facebook

WestJet vs Singapore Airlines

By Nayha Hamid


WestJet and Singapore Airlines are both amazing brands with a strong social media presence.
Lets take a look at WestJet first.

WestJet is a Canadian airline company which was founded on February 29th, 1996. WestJet allows you to book flights and vacation packages with ease. Their prices are relatively cheaper compared to other flight companies.
Here is a quick screenshot of their Facebook home page.

As you can see by looking at the right side of the page its showing us WestJet has been posting about their achievements since the early 1996 even though Facebook was not created till 2004. WestJet likes to take a moment and look at everything they've done in their past.

Another interesting section is the left side of the page. 

Here is a quick look at their massive following. This image also shows us that they care about what the customers have to say and they are quick to respond to the messages. For more information check out their Facebook page here: https://www.facebook.com/westjet

WestJet always has promotional packages and cheap deals going on. If you subscribe to their emails or check out their blogs regularly, you'll see the variety of deals being offered. Here is a link to their blog: http://blog.westjet.com

Lets take a look at Singapore Airlines now. 

Singapore Airlines is a Singaporean airline which was founded on May 1, 1947. Singapore Airlines has been around for quire some time now and has had their fair share of success in the airline industry. Singapore Airline allows you to search flights and manage your bookings. 

Here is a screenshot of their Facebook page: 

A quick look at the left side of the Facebook page tells us they have a massive following; definitely more than WestJet. They have a very large number of people who like their posts as well as a huge number showing us they visit the page frequently. 

Singapore Airlines spends a lot of time marketing their airline which is why they are quite popular online. They don't have a blogging channel which is something they should improve on.